Profoto is a Swedish company with branches all over the world. We design and build lighting solutions for still and motion photography. We are passionate about light, and this blog is dedicated to those who share our passion.

Do you have an interesting story to share? Drop us a line at blog@profoto.com. To learn more about our products and offers, please visit profoto.com.

Profoto Blog Authors:

Ron Egatz

 Ron Egatz

Ron Egatz is a writer for six of MAC Group‘s blogs. He brings a multi-discipline enthusiasm to his pieces, and enjoys putting his profiles of photographers in historical or cultural perspective. Egatz is an award-winning poet, and author of Beneath Stars Long Extinct, published by Red Hen Press.

“I like talking to creative people,” says Egatz, who was first smitten with photography when, at six years old, used a Kodak Pocket Instamatic to photograph President Gerald Ford. His next camera was a Minolta XG-M, which made him consider a career as a pro shooter. Ultimately, music and literature won out, although he still shoots regularly.

When not speaking to photographers for MAC Group’s blogs, he runs Camber Press, and works on his exhaustive documentation of the sewers of his favorite city, Paris. He lives in a Hudson River loft. His biggest regret is he’s not old enough to have interviewed André Kertész.

Fredrik Franzén

Fredrik Franzén

Fredrik Franzén works at the Profoto headquarters in Stockholm. He had previously dabbled in teaching, journalism and copywriting before he was recruited by Profoto to (amongst other things) manage the global Profoto blog.

Fredrik discovered his love for photography fairly late. He is still amazed by the emotional force of an inspiring image, and he continues to approach each story and each photographer with the curiosity of a seven-year-old.

When not writing or stealing time from busy photographers, Fredrik likes to hang out with his friends and family, play Japanese video games and jog along the waterlines of Stockholm, while listening to music that his girlfriend consider to be weird.

Matt Wilson

Matt Wilson

Matt began his career in the photo industry by working in a professional photo lab managing an E6 line and producing 70mm dupes. He quickly rapidly became an expert in emerging digital technologies and the changing imagecapture market. With past experience in graphic design Matt turned his attention to web design and development.

Whilst running his own design and print business and continuing his work in photography, Matt opened his own studio in 2007. This gave him the opportunity to become fully acquainted with the world of Profoto and indulgein his passion for being behind the camera. Matt works as a consultant at Profoto UK where he brings a wealth of knowledge, not only from from the photographic industry, but also in web development and social media. When not working Matt enjoys clay-pigeon shooting, horse riding and walking with his dogs.

Alexandre Tessier

Alexandre Tessier

Alexandre Tessier works for Profoto France and maintains the relationships with the French publications. He is the youngest and probably the most wired in the French team – always up-to-date with the latest products, communities, magazines, blogs and interesting photo expositions & books.

Alexandre came in contact with Profoto during his years as a photographic/art direction student in Paris. He has a curious mind, especially when it comes to everything that surrounds photography (still as well as motion). “I like to know how things work and how pictures are taken,“ he says.

Alexandre is excited about sharing interesting news, actualities and testimonials from the French photographers to the world. He has a knack for explaining technical issues to curious photographers, so he will also continue to participate in training sessions and make video tutorials in French.

You usually find him connected to the net in some way, even when out shooting with his Profoto D1’s. If not, it is probably because he is out kite surfing in Brittany…