Miguel Jacob’s Elegant Fashion Shoot

Written by Fredrik Franzén on . Posted in Fashion Photography

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Profoto Miguel Jacob MARLOWE lighting diagram MA 7 028 retouch 11X14 600x763 Miguel Jacobs Elegant Fashion Shoot

©Miguel Jacob

Canadian fashion photographer Miguel Jacob was asked by luxury clothing company Marlowe to do something elegant and sophisticated. Keep reading to learn how he did it.

Miguel Jacob was born and raised in Lima, Peru, but has lived in Canada for many years now. Here he has grown to become a sought-after fashion photographer. Some of you might have seen his work for brands such as Sears, Universal Records and Warner Bros. Others might recognize him from being a guest photographer on America’s Next Top Model as well as on Jay Manuel’s Style Her Famous.

Miguel has made a name for himself as a photographer with a knack for creating cool and sophisticated images in which light plays a central role. It was for this exact reason that luxury-clothing company Marlowe contacted him.

“Known for their singular vision of understated elegance and sophistication, Marlowe is a brand with a strong history and brand identity,” says Miguel. “In shooting the clothes, I wanted to evoke the elegance present in the fashion photographs of Horst P. Horst and George Hoyningen-Huene as well as the Hollywood portraits of George Hurrell. It was of the outmost importance to create imagery that was timeless and modern without seaming nostalgic.” Read More

Fashion Photography with the Nokia Lumia 1020 Smartphone

Written by Fredrik Franzén on . Posted in Fashion Photography

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“We already know that Nokia Lumia 1020 takes great pictures when you’re out and about, but how does it perform in studio conditions?”

That was the question that the people at Nokia asked themselves. To learn the answer they contacted their camera expert Ari Partinen and his colleague Marko Saari, who organized a fashion studio photo shoot with a Profoto D1, the good old ComPact, an Umbrella XL and the HR Softbox 1.5×3.5′.

So, what do you think? How does the Nokia Lumia 1020 perform in studio conditions? Leave a comment below!

Head over to the Nokia Blog for the full story. Read More

Light Shaping Tool of the Month: Collapsible Reflectors

Written by Fredrik Franzén on . Posted in Fashion Photography

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Profoto Reflectors Frederico Martins Light Shaping Tool of the Month: Collapsible Reflectors

Each month we highlight a certain item in Profoto’s rich assortment of Light Shaping Tools (previous articles can be found here). This month we talk to Portuguese fashion photographer Frederico Martins about our brand new Profoto Reflectors, released only yesterday!

Born and raised by the owner of a clothing store, fashion is not only Frederico Martins profession. It is in his blood. Today, he is an awarded fashion photographer who counts renowned publications such as Vogue, Elle, Maxim and GQ among his clients.

Frederico started his career shooting surfers, and ever since, he enjoys using the elements of nature and available light to his advantage. This is also the reason why he prefers working with reflectors.

“Working with reflectors is a more natural approach,” says Frederico. “You can forget about batteries, carrying heavy equipment and adjusting the color temperature. You get a natural look and feel with very little effort.” Read More

Goran Ljubuncic Creates Contrasty Light with Soft Light Sources

Written by Fredrik Franzén on . Posted in Fashion Photography

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castro flowers collection campaign 600x400 Goran Ljubuncic Creates Contrasty Light with Soft Light Sources

©Goran Ljubuncic

Fashion photographer Goran Ljubuncic uses soft light sources to create a light that is rich in detail and contrast. “I know this may sound strange but it’s definitely doable,” says Goran. Read the story and learn how.

Like many other photographers, Goran Ljubuncic’s career started almost by accident. For a high school assignment that involved photographing the area in which he lived, 16-year-old Goran borrowed his father’s thirty-year-old camera, and a few hours later his passion for photography had taken hold. Fast-forward another 14 years, and Goran is working as a fashion photographer in Tel Aviv.

Do you have any specific tips and tricks for working with light as a fashion photographer?

“Yes. Don’t forget there’s a reason it’s called fashion photography. Your most important task is to properly convey the features of the product. Sometimes a soft light is the right way to go, and sometimes a harsh and contrasty light is the best option. Having said that, I think that regardless of the type of lighting you’re working with, you still need to preserve a minimum of texture to depict the products in the proper way. Another important aspect of fashion photography is that your pictures need to communicate. They need to evoke an expression from the viewer. Again, this is where your light kicks in since it’s one of the most important factors for determining the mood in the image.” Read More

Douglas Friedman Shoots Sunglasses Underwater for Vogue Italia

Written by Gordon Andersson on . Posted in Fashion Photography

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douglas friedman 1 1 Douglas Friedman Shoots Sunglasses Underwater for Vogue Italia

© Douglas Friedman

Photographer Douglas Friedman recently shot a 14-page special about sunglasses for Vogue Italia. To spice things up, he decided to shoot the whole thing underwater. Needless to say, is was quite the challenge, and if you want to know how he managed to pull it off,  PDN Online has published an interesting article about the shoot.

One thing we can read about in the article is how Douglas used gels to get the colors he wanted from both the water and the model.

“We had four gelled lights with grid spots on the floor outside the tank on the concrete, just behind the tank, and pointing through the glass walls, towards the surface of the water,” says Douglas. “These Profoto lights were gelled red to warm up skin, which can look pale in water, and also to provide a tone that was consistent throughout the layouts. Three Profoto strobes in front of the tank acted as key lights.”

Of course they also write about all the other difficulties that placing your model in a huge water tank means, so if that’s something you want to do this article can be good to read.

Head over to Douglas website to see more of his fantastic work.