Martin Häusler was born in Germany, but somehow ended up in L.A., shooting larger than life celebrities in his glossy yet gritty signature style. One of his most recent shoots was with rising teen pop outfit R5, fronting Ross Lynch from Disney superstar factory Austin & Alley.
“The client wanted to show that R5 is a Californian act, so choosing an outdoor location at sunset felt like a natural thing to do,” says Martin. “To make the band look cool and bit more rock, I came up with the idea of shooting them next to a classic old American car. Yes, I know it’s something of a cliché, but teenage pop groups are cliché. You’ve got to give their fans what they want, right?”
In terms of lighting, what did you want to achieve?
“I wanted to have the low Californian sun as my back light, as I think it creates such a nice vibe, plus it looks really cool when it shines through a person’s hair from that angle. I also wanted a hard front light and a couple of highlights and hotspots to emphasize the car, the shoes, and etcetera.” (more…)