Working with little ones means moments come and go quickly. Meg Loeks relies on simple, lightweight tools that set up fast and allow her to create beautiful, flattering light anywhere in her home — no matter the time of day. With Profoto, she captures the fleeting, everyday magic of childhood with ease and intention.

Meg is a children's fine art and portrait photographer whose nostalgic work centers around home life — documenting milestones, quiet rituals, and the beauty in the mundane. She chooses Profoto for its simplicity, reliability, and the ability to shape soft, expressive light wherever her children happen to be.

 

What’s in Meg’s kit

 

How Meg shoots with light

Meg’s lighting approach reflects the softness and nostalgia of childhood. She gravitates toward natural-looking light — shaping glow, contrast, or gentle direction depending on the moment unfolding in front of her. Her Profoto kit allows her to freeze fast, authentic expressions without disrupting the scene.