Profoto Store

The core hybrid kit

This kit is designed for creators beginning to work across both stills and video—delivering multiple formats from a sing...

The essential hybrid kit

This kit is built for creators whose work demands higher output, speed, and consistency across formats, across stills an...

The ultimate hybrid kit

This kit is designed for creators operating at scale—where reliability, consistency, and workflow efficiency are critica...

The A2 core stills kit

This kit is for photographers who want to start delivering paid stills work—fast, portable, and without studio complexity...

The B20 core stills kit

Built for photographers moving into regular portrait work, this kit delivers clean, professional results with more shape...

The essential stills kit

This kit is designed for busy freelancers with repeat clients who need reliable power, faster shoot days, and consistent...

The ultimate stills kit

This kit is built as a complete lighting system for demanding photographers who need creative freedom without limits.

The core video kit

This kit is for videographers who want clean, professional video lighting for talking-head and social content—without tu...

The essential video kit

This kit is built for established videographers producing monetized or branded content on a recurring basis.

The ultimate video kit

This kit is designed for small teams and high-volume production where consistency, speed, and reliability are critical.